Search Engine Optimization Executive

Job description


  • Graduation or Post graduation in any field.
  • 1 to 3 year of experience in SEO and experience with Google Analytics.
  • Excellent knowledge of SEO practices and Familiarity with google analytics and other analytic tools.
  • Excellent written, verbal, and analytical skills.
  • Great customer service and interpersonal skills.
  • Ability to follow specifications.


Roles and responsibilities-

  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
  • Track, report, and analyze website analytics and PPC initiatives and campaigns.
  • Manage campaign expenses, staying on budget, estimating monthly costs, and reconciling discrepancies.
  • Optimize copy and landing pages for search engine marketing.
  • Perform ongoing keyword discovery, expansion, and optimization.
  • Research and implement search engine optimization recommendations.
  • Research and analyze competitor advertising links.
  • Develop and implement link building strategy.
  • Research SEO keywords to use throughout the company’s website and marketing materials.
  • Create genuine backlinks and improve domain authority score.
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
  • Work with editorial and marketing teams to drive SEO in content creation and content programming.

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